Important Facets of Your Company’s Search Engine Marketing
Want to break out of your little box and gain traffic from all points to your website, then Search Engine Optimization is one of the most important sources of your success. It is all an intricate...
View ArticleMixed Results from January Retail Sales Figures
Overall retail sales rose 0.4% last month, which only represents half of the increase that most analysts anticipated. An interesting item to note was a chart that gave side-by-side results of January...
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Is Your Pay-Per-Click Account Getting Lazy?
Four Tips to Whip Your PPC into Shape: Google Adwords has been in our lives for more than 10 years; I’m sure some of you have pay-per-click accounts that have grown and grown and grown… you get it. You...
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Top 10 AdWords Blunders
Everyone wants to lower their cost-per-click while raising click-through rate. By implementing these fixes to the 10 most common AdWords mistakes, you will position your campaigns to have a positive...
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Do You Use Negative Keywords?
Are your ad-groups and campaigns using negative keywords? Negative keywords prevent your ad from being shown when selected keywords or phrases are searched. It tells Google to not show your ad to...
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How Google Keeps Ads Safe
How Google Makes Ads Better A new infographic from Google, out as part of Cybersecurity Awareness Month, covers the process of how the search giant keeps your ads safe. The infographic explains that...
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SEM vs. SEO The Showdown for All Time!
Where are all these free clicks coming from? As the real estate on the Search Engine Results Page (SERP) continues to shrink for organic listing, currently only about 15% of organic results sit “above...
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How Effective Are Online Ads
Consumers, Marketers Disagree on What Makes Effective Ads In a world where marketers have taken strongly to digital advertising, we aren’t abandoning traditional media. TV still takes the largest share...
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Shipping supplier targets success with Search Engine Marketing
A one-stop shop for shipping supplies, AM Shipping Supplies provides excellent customer service together with competitive pricing. Because of these strong core values AM Shipping has always had an...
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Do You Use Negative Keywords?
Are your ad-groups and campaigns using negative keywords? Negative keywords prevent your ad from being shown when selected keywords or phrases are searched. It tells Google to not show your ad to...
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